Media+Selection

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A major part of the instructional design process is selecting the appropriate media mix to effectively teach the learning outcome(s). Selecting the best media mix will enable you to increase learning and maximize cost-effectiveness. Some concepts are extremely difficult to teach without the correct media mix.

This chapter introduces you to the different media categories: text, audio, visuals, video, animations, and real objects. The chapter explains how each medium relates to learning and describes how media can affect a learner's motivation. The strengths and weaknesses of each medium are presented with respect to the different learning outcome classifications, as previously discussed in the General Principles of Instructional Design chapter. This chapter also provides ideas on how to keep the message clear.

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